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faq

before you write to us.

the short answers. the long ones are a reply away.

who is pirio for?

digital marketing teams that spend across several ad channels and want that data in one place. especially strong for e-commerce and mobile apps.

which channels do you support?

Meta, Google Ads, TikTok, Microsoft Ads, Criteo, Apple Search Ads, Adjust and GA4. if a source you need isn't listed, we can connect it as an additional service.

how long does setup take?

we connect your channels together with you. your first data is ready the morning after we connect.

do we need a Google Cloud account?

yes. pirio writes your data into your own BigQuery, so you need a Google Cloud project with BigQuery enabled. we go through what's needed in the setup call.

where does our data live?

in BigQuery, inside your own Google Cloud project. you own it.

do you change anything in our ad accounts?

no. we only read data. we never touch your campaigns or settings.

what permissions does pirio need?

read access to the ad and analytics accounts you connect, and write access to a dataset in your BigQuery project. you can revoke both at any time.

who pays for BigQuery?

the data lives in your project, so BigQuery costs go to the project owner. we build the queries to keep that cost low.

how often is the data updated?

every morning, with the previous day's data.

who on my team can access it?

you invite your team, with viewer, editor and admin roles.

can we use the data in Looker Studio or other tools?

yes. it sits in your own BigQuery, so any tool that connects to BigQuery can use it.

do I need engineers?

no. connections are authorized from the app with OAuth or an API token. if your stack needs a custom connector, we build it.

what happens to our data if we stop using pirio?

it stays where it is and you can keep using it. it just stops updating.

how does pricing work?

a fixed monthly subscription that includes all automated reports, setup and historical data. additional services, like a custom report or a new data source, are priced separately. we send a detailed proposal after the demo call.